The Jurassic Park Burger Restaurant was the first officially licensed Jurassic Park-themed burger spot outside Universal theme parks in the Americas. It opened in São Paulo, Brazil, in 2021, later moved to São Bernardo do Campo, and closed on January 31, 2025. Visitors ate themed burgers while walking through scenes from the 1993 film, complete with life-size dinosaurs and movie props.
What Was the Jurassic Park Burger Restaurant?
Iron Studios partnered with Universal to create this official Jurassic Park Burger Restaurant. Renan Pizii, founder of Iron Studios and linked to Brazil’s CCXP event, led the project. The space focused on the original 1993 Steven Spielberg film rather than later sequels.
Fans found more than food. A full-size T. rex replica stood inside. A Ford Explorer vehicle matched the one from the movie. Gates, lab scenes, and other props filled the rooms. Actors sometimes wore park-staff outfits. This setup differed from dining inside Universal parks in Orlando. Those spots sit inside larger theme parks. The Brazilian restaurant worked as a standalone place that mixed meals with a short walk-through experience.
Longtime fans of the 1993 film came for nostalgia. Families brought kids who love dinosaurs. Collectors checked the Iron Studios figures and official merchandise. Early visits often meant multi-hour lines or sold-out reservation slots. Demand stayed high because the licensing felt real and the details matched the movie.
Jurassic Park Burger Restaurant Location
The first site sat in São Paulo’s Vila Nova Conceição / Itaim Bibi neighborhood at Rua Professor Atílio Innocenti, 53. It opened there on September 30, 2021, and operated until February 2023.
In July 2023, the restaurant moved to a larger space inside Golden Square Shopping in São Bernardo do Campo. The address was Avenida Kennedy, 700, Jardim do Mar area, second floor. The new location offered roughly 2,000 square meters, higher ceilings, seating for about 186 guests at once, and room for up to 45,000 monthly visitors in peak planning.
Timeline:
- September 30, 2021 – original São Paulo opening.
- February 2023 – first location closed.
- July 14, 2023 – reopening at Golden Square Shopping.
- January 31, 2025 – permanent closure.
As of 2026, the Jurassic Park Burger Restaurant no longer operates. Old websites and maps may still list hours. Check recent local reports or the former Instagram account before any travel plans.
Jurassic Park Burger Restaurant History
Renan Pizii and Iron Studios built the concept around a strong personal interest in the 1993 film. Universal granted the license so the team could use official names, scenes, and branding.
The restaurant opened on September 30, 2021, in the smaller São Paulo building. Reservations for the rest of that year sold out fast. Lines often stretched for hours. In 2022 the same building added a pizza section called T-Rex Kingdom Pizza and an ice-cream shop. Talk of a Raptors Dining area on another floor appeared in local coverage.
Early 2023 brought the move. The original site closed in February. The team rebuilt a bigger version at Golden Square Shopping and reopened on July 14, 2023. Guests could buy a meal combo that included access to a path of about 20 environments. The path lasted 40 to 60 minutes or longer. Iron Studios made many of the dinosaur figures and scenic pieces. An official store sold Universal and Iron Studios items.
The Golden Square version ran until January 31, 2025. Public announcements and visitor posts confirmed the final date. No reopening notice has appeared since.
Jurassic Park Burger Restaurant Menu
Early menus under chef Fábio Moon used thin smash-style patties. Later menus at the shopping location switched to thicker 150-gram beef burgers that held toppings better and looked better in photos.
Popular burgers included double-patty builds with American cheese, house sauce, pickles, and lettuce. Named options such as Welcome to Jurassic Park, Jurassic Bacon Melt, Nublar Island Salad, Explorer Burger, Signature Special (blue cheese, honey-mustard sauce, sweet pickles, arugula on sesame brioche), and Signature II (American cheese, crispy onion, bacon, Jurassic sauce) showed up in reviews and delivery lists. A vegetarian choice used a broccoli-based patty with vegan cheese, pickled red onion, tomato, lettuce, and honey-mustard sauce on a vegan bun.
Starters featured egg-shaped fries, tapioca “eggs,” regular crispy fries, and fried chicken pieces. The T-Rex Finger stood out early: a deboned chicken wing stuffed, marinated, fried or glazed, and served in a banana-leaf box. Desserts stayed on theme. A choux-cream pastry arrived in a nest like a dino egg. The Velociraptor Claw was a chocolate piece filled with caramel and shaped like a raptor claw. Some sundaes used dark cookie sauce. Kids’ combos usually held a smaller sandwich, fries, a drink, and sometimes a themed cup.
The food stayed straightforward fast-casual. Thematic names and shapes reinforced the setting without turning every plate into a gimmick. Local reviewers often noted solid quality for a themed spot, even if prices sat above a regular burger place.
Inside the Jurassic Park Burger Restaurant
A large T. rex (about 6.5 meters in the first location) dominated key rooms. Recreated moments included the park gates, the Explorer vehicle, a laboratory with a robotic arm helping an egg hatch, forest paths, and a shaking transport cage. Dinosaurs of different sizes stood throughout. Props and licensed memorabilia filled shelves and corners.
At Golden Square, the path moved guests through more than 20 spaces. Sounds of rain and distant animals mixed with actual scents of wet earth. Screens showed authorized clips from the 1993 film. Actors in park-worker clothes sometimes appeared with small dinosaur figures. A merchandise shop sold official figures. Dining areas limited stays to about 90 minutes so the experience could keep flowing. Many visitors said the setting drew them more than the food alone.
What Made the Restaurant Unique?
Official licensing set it apart. Generic dinosaur restaurants use cartoon bones or broad prehistoric décor. This version incorporated authentic film references, approved scenes, and franchise branding linked to the original 1993 film. The mix of burgers, a short immersive path, and collectible displays worked for families, adult fans, and collectors at the same time. It felt closer to a compact attraction than a plain diner, yet people still sat down and ate a full meal.
Jurassic Park Burger Restaurant vs. Other Dinosaur-Themed Restaurants
Most dinosaur spots rely on plastic skeletons or cartoon themes. The Jurassic Park Burger Restaurant used official Universal licensing, so names, visuals, and story details matched the movies. Food stayed the main focus rather than a side note to high-ticket prices. Guests paid for meals and optional experience combos. The result sat between a themed restaurant and a small walk-through attraction—more focused than park dining and more accurate than most independent dino places.
Why Did the Jurassic Park Burger Restaurant Close?
Local reports and visitor accounts confirm the final day was January 31, 2025, at the Golden Square site. The original São Paulo location had already closed in February 2023 before the move. Public statements at the time of closure listed the date but did not publish a detailed list of business reasons. Online speculation sometimes circulates; stick to the confirmed operating period and announced end date.
Can You Visit the Jurassic Park Burger Restaurant Today?
No. Both the Itaim Bibi address and the Golden Square Shopping location are closed. Old listings may still show hours or reservation links. Check recent Brazilian news, shopping-center updates, or the former social accounts. No official plan for reopening or a new site has been released. Fans who missed the restaurant can still visit Jurassic Park lands inside Universal parks or rewatch the original films.
Frequently Asked Questions
Where was the Jurassic Park Burger Restaurant?
First at Rua Professor Atílio Innocenti, 53, in São Paulo’s Vila Nova Conceição / Itaim Bibi area. Later at Golden Square Shopping, Avenida Kennedy, 700, second floor, São Bernardo do Campo.
Was the Jurassic Park Burger Restaurant officially licensed?
Yes. Iron Studios operated it under license from Universal.
What was on the Jurassic Park Burger menu?
Themed beef and vegetarian burgers, egg-shaped fries, T-Rex Finger chicken, Velociraptor Claw chocolate dessert, kids’ combos, and standard sides and drinks. Exact items shifted slightly between the two locations and chefs.
When did the Jurassic Park Burger Restaurant open?
September 30, 2021, in São Paulo. The expanded Golden Square version opened July 14, 2023.
Why did the Jurassic Park Burger Restaurant close?
It closed on January 31, 2025. Confirmed reports state the date; detailed internal reasons were not widely published.
Is there a Jurassic Park Burger Restaurant in the USA?
No. This concept operated only in Brazil as an official licensed restaurant outside the Universal parks. Theme-park dining exists inside Universal Orlando and similar locations, but not this exact standalone format.
Will the restaurant reopen?
No official announcement has appeared. Fans watch for any future news from Iron Studios or Universal.
Final Takeaway
The Jurassic Park Burger Restaurant gave fans an official, food-centered experience built around the 1993 film. From the first São Paulo site with its towering T. rex to the larger Golden Square version with roughly 20 immersive rooms, it combined burgers, sensory details, and movie nostalgia. Signature menu items, Iron Studios props, and real franchise partnerships set it apart from generic dinosaur spots. It closed on January 31, 2025, and remains closed in 2026. The films, the parks, and collectibles keep the story available while fans wait to see whether a similar experience returns.